Final ProjectsISSUE 4 (NOV 2015)
Business plan

Classyfied, the easiest purchase

Abstract

Do you end up buying the same products every time you go to the supermarket? Are you tired of wasting your leisure time in a repetitive and monotonous task such as buying groceries? Do you use the same amount of time online shopping as going to the supermarket?

This article presents a synthesis of Classyfied's Business Plan, written as the Final Thesis of the Degree in Business Administration. Its business model will solve all dissatisfaction caused by the shopping process by upgrading the distribution chain and introducing new technologies in the packaging and at the consumers' home.

Classyfied, as it will be introduced in this text, proves to be a feasible and profitable business idea, offering clear proposals by means of an innovative and realistic product that will entail a revolution in the food retail industry.

food retail;  automatic reposition;  RFID;  consumption pattern;  recycling;  online selling; 
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